The Euphoria of a Great Deal

You’ve spend hours and hours researching, looked everywhere and then eureka – you found it. A great deal! There’s no denying it, getting something for a good price makes you feel like you’ve conquered the world. You’re ecstatic and anxious to share your success with your family and friends. Heck, you might even shout it from the rooftops.

Shoppers want to get a great deal and in fact, they get quite a rush from finding one. Many of us enjoy the competitive component of bargain hunting, while some do it simply to save money and others do it just because it’s fun. But what makes a deal, a deal?

What Counts as a Deal

Although most of us understand what a deal is, I wanted to briefly touch on what actually constitutes a good deal. To put it simply, it’s when items or services are sold at less than the usual cost. The lower price can come in the form of a designated dollar amount off, a percentage off the regular price or even receiving a rebate after your purchase. Each option saves you money and money excites the brain.

Your Brain on Deals

Do you know what happens when you find that golden goose? Are you aware that there is a physiological reason that you experience joy after finding a bargain? Seeing and getting something you like (a deal) activates the pleasure center of the brain. More specifically, the nucleus accumbens is triggered and releases dopamine also known as the “happy hormone”. Dopamine is the neurotransmitter that regulates emotional responses and enable us to see rewards.

Still with me? Great! Not only do our bodies undergo a physical reaction when we find a bargain, but there is a psychological aspect as well. Getting that deal is motivated by several basic needs on Abraham Maslow’s hierarchy of needs pyramid. More specifically, the two top tiers – esteem and self-actualization. After finding and purchasing our remarkable treasure, we get a sense of accomplishment, gain confidence and possibly gain the respect of others which falls under esteem. Self-actualization is fueled by solving a problem, either with the item purchased or finding it at the right price. The bottom line is that getting something you are looking for at a great price brings about a sense of euphoria.

Deal³

At ServiceWhale, we’re thrilled to be able to induce a happy state for our homeowners 24/7/365. We are the only online marketplace for large ticket home improvement projects that provides custom, accurate quotes instantly from local contractors. Oh, and did I mention that ServiceWhale is FREE to use? Now that’s a price most of us can get behind but don’t start doing back flips just yet because there’s more.

Every quote generated on our website is guaranteed to be discounted a minimum of 5%. That in itself is awesome; however, we love to save homeowners money so we also give you $50 to use toward your project and a 5% cash back rebate!* Every day is like Black Friday on ServiceWhale! Can you feel the dopamine surging? Ok, you can do your back flip now!

Next time you are looking to make improvements or repairs to your home, be sure to visit ServiceWhale.com to find and compare contractors, reviews and prices. There’s zero risk and if you book a project on ServiceWhale, you’ll get discounted prices, $50 to use toward your project and 5% cash back after it’s completed.* It’s like getting a deal on steroids.

*Offer subject to change at any time without prior notice or liability.